Haight: Summer of Love

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• Client:

  RAI Care Center

• Creative Director:

  Wes Wong

• Painted by:

  Lost, Satyr & Wes Wong

This mural in the Haight Asbury district was dedication to the rich history of the Haight Ashbury. It focuses on the elements born from the Summer of Love, and the movement sparked in 1967 towards a more peaceful society. It is located on the corner of Haight and Shrader, just half a block from the epicenter where shows were played in the park.

The wall was rendered as 4 large psychedelic posters, the 3 to the right pay homage to the 3 big elements of the time: Peace, Poster Art, and Music. Each poster design gave nods at original 70's posters, adorned with the lettering styles reminiscent to Victor Moscoso, Wes Wilson, Rick Griffin, Alton Kelley & Stanley Mouse. Just like back then, we took the liberty of mashing up aesthetics like photorealism, cartooning, illustration with a heaping spoonful of aerosol techniques.

The poster on the left were signatures of the painters, integrated in a psychedelic poster art background. It was a way for us to tie the mural in with more personal roots of the artists, and showcase the legacy of illegible lettering styles.